Javier Tebas, president of the LFP, and Miguel Cardenal, Minister of State for Sport, presented Thursday by the Secretaries of State for Trade and Foreign Affairs LFP World Challenge, a new project in close collaboration with the Spanish company to internationalize the football and business value. This is, according JavierTebas, the project idea in essence, "The goal is to build trust and brand value Spain and football can work on that. La Liga Spain sets the brand globally. For example,...
more »Javier Tebas, president of the LFP, and Miguel Cardenal, Minister of State for Sport, presented Thursday by the Secretaries of State for Trade and Foreign Affairs LFP World Challenge, a new project in close collaboration with the Spanish company to internationalize the football and business value. This is, according JavierTebas, the project idea in essence, "The goal is to build trust and brand value Spain and football can work on that. La Liga Spain sets the brand globally. For example, with the Classic, which has 400 million viewers. In this global experience will be joining our club and they will be committed to this value follows from Spain continue to grow the brand. "
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